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The platform

Real conversations in. Evidenced development out.

DemandIntel listens to what your team actually says, scores it against your framework, tells each person what to work on next, and gives their manager the evidence to coach it.

Works with your dialler, your meeting recorder or your drive. Your team keeps selling exactly as they do now.

Transcript

"...so what does your current process look like for that?"

Competency
DiscoveryProficient
Coaching moment02:41 to 03:38

Strong open question. Next: layer a follow-up to surface the cost of the current process.

What it does

Six things, happening all the time.

Each step feeds the next, and then it starts again. That cycle is what Dynamic Sales Enablement means.

Observe

Every conversation, not a sample

Calls come in from your dialler, meeting recorder or drive. They are written up, split by speaker and sorted automatically, so nobody has to remember to upload anything.

Assess

Quality scoring against your framework

Use BANT, MEDDIC, SPICED or your own playbook. Each point says what good looks like, what falling short looks like, and what to listen for, so a score is never just an opinion.

Diagnose

A skill level for each person

Track each person on each skill, with this period shown next to the last one, so you can see what has moved.

Guide

A weekly theme and a daily focus

Everyone gets one skill to work on for the week and a short daily nudge, both built from their own calls. No generic tips, no library to search.

Coach

Manager briefs with the evidence attached

Act writes the one-to-one brief: what to raise, which skill it relates to, and the exact clip to play. Managers turn up ready instead of hunting for an example.

Measure

Before and after, per seller

Daily, weekly and monthly trends, progress on each skill, and reports that show whether calls actually got better.

What you see

The team, one seller, one call.

Competency heatmapPreview
AMJLRPTKSNDV
Discovery
Empathy & rapport
Active listening
De-escalation
Resolution & accuracy
Compliance
FoundationProficientAdvancedExpert
Quality scoringPreview
AMJLRPTKSNDV
Resolution & accuracy887692698495
Empathy & communication918378957288
Process & compliance749081669379
Verification & disclosures968871849062
Documentation807389778591
Closing & next steps839268887694
At riskDevelopingStrongExcellent
Call scorecardPreview

Overall QA

86/100

No auto-fail
Discovery & qualification · 40%84
Value & objection handling · 35%90
Compliance & disclosures · 25%78

Critical / auto-fail items

Required disclosure read Pass
DNC / consent honoured Pass
No misleading claims Pass
Daily coaching emailPreview

From

DemandIntel Coaching

Subject

Today: one change to your discovery questions

This week you are working on

Discovery Proficient

What happened yesterday, 02:41 to 03:38

"So you are looking at a new system. Shall I walk you through what we do?"

You moved to your pitch before finding out what the current process costs them.

Try this on your next call

Asking what the current process costs them each month, before you describe anything you do.

Day+4
Week+7
Month+11
Weekly focusPreview

Week of 12 January

Get the cost of the problem on the table

Your focus
DiscoveryProficient

Up 7 points on last week, across 24 scored calls.

Three things to do this week

  • 1Ask what the current process costs, on every first call.
  • 2Listen back to Tuesday 10:04, where it worked.
  • 3Bring one call to your one to one on Thursday.

Proof

We only say what we can show you.

Every claim is cited

Every score links back to the moment in the call it came from. If we cannot show it, we do not say it.

Three steps, in order

First we pull out only what was said. Then we look for patterns in those facts. Then we write it up, adding nothing new.

People see their own calls

Each person gets their own view: their calls, their skills and their focus for the week. Coaching stops being something done to them.
Transcript citation Verbatim
02:38

"Yeah, we are looking at this for Q3 but honestly the cost is what is holding us back."

02:41

Rep: "Got it. What does your current process look like for that?"

02:46

"It is mostly manual right now, spreadsheets, three people involved..."

Discovery: Proficient

Open question used to surface current state. Cited at 02:41. Next coaching step: probe the cost of doing nothing.

Where it sits

How the software fits in.

  1. 01Observe
  2. 02Understand
  3. 03Prioritise
  4. 04Guide
  5. 05Practise
  6. 06Coach
  7. 07Apply
  8. 08Measure
  9. 09Learn

The loop does not end. Each cycle produces the evidence that starts the next one.

See it running on your own calls.

The quickest way to judge this is to run it on calls your team made last week.